Google said: "More changes coming soon for business owners
We know many of you have already created a Google+ Page for your business, and have been hosting hangouts and sharing photos, videos and posts. We're excited that we'll soon extend these social experiences to more local Google+ pages in the weeks and months ahead. To give you a sense of what's coming, we've worked with a few business owners to fully upgrade their listings early and share their Google+ business identity across Search, Maps and Mobile."
This is video is a discussion on what small businesses should expect with Google+ Local Pages and gives some suggestions on what they could do to market their businesses with Google's social network.