AdWords Tutorial 1 - Improving AdWords Conversion Rates

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  • http://www.redflymarketing.com/adwords-tutorials/adwords-advanced-techniques/... Learn the four essential factors that influence your conversion rate with Google AdWords. This tutorial aims to help you understand what your conversion rate is and how to improve it. What Is Conversion Rate and Why It's Important When a web surfer notices your ad and clicks on it, you have a potential customer. If this visitor decides to buy something from you, then you have a customer. This can be described as a conversion because the website visitor was "converted" into a customer.
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